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7 Reasons You Don’t Want To Miss Toronto’s Festival of Beer on Friday July 22

 

We were sitting around the office talking about our weekends. We covered the usual stuff: what TV shows we binge watched, what beer we sampled, what events we went to… you know, the usual. The radio was on in the background. It was on 93.5 The Move (full disclosure, 93.5 the Move is one of our radio partners). Then, outta nowhere, the House Of Pain classic ‘Jump Around’ came on. The horns at the beginning of that song made our convo change to how awesome the Friday night at TFOB is gonna be. Here is our staff curated list on why Friday July 22 is not to be missed:

 

1) House Of Pain

Legendary Hip Hop artists House Of Pain are known to be incredible live. This is your chance to see Everlast, Danny Boy and DJ Lethal in concert under the stars at Bandshell stage. We couldn’t think of a better group of artists to open the first day of TFOB. Seriously, this is going to be off the charts. Just get some tickets NOW!

2) Maestro

The Pioneer of Canadian Hip Hop, Maestro Fresh Wes has been added to TFOB Friday. Our backbones will be slipping while we are sipping on one of the 333 beautiful brews. Can’t wait to hear some of Wes’s classics along with celebrating his new stuff. This is gunna be unreal. Use code HOUSE to save $5 off tickets.

3) Sampling Under The Stars

Sipping a tasty bevy at that perfect time when day becomes night is magical. A quick staff poll shows that 4/6 of TFOB staffers love this time of day. (So, that’s pretty much a scientific study). Being at TFOB when it’s both light and dark out is quite an experience. Sunshine and chill to jumping around faster than you can say Shamrocks & Shenanigans.

 

4) Day 1-ers

The first day energy of TFOB is something else. It will be palpable. Everyone will feel it: brewers, food purveyors, staff, and most of all – you, the people. The electricity that flows from person to person when the gates and taps open for the very first time is unlike any other event. It’s also the start of the weekend so you know good times are top priority for all.

 

5) The Beer

If you have a favourite beer, it will be here. If you are all about discovering new stuff, then we got your back, fam. Over 333 brands of beer are here. The single biggest piece of feedback we receive after each event wraps is ‘Discovery’, like I discovered this beer or that beer or my new favourite beer. Can’t wait for you to find yours! See the full list!

 

6) Only 500 Tickets Remain!

At the time of writing this, VIP Tickets and Hoptimized Tickets are SOLD OUT and there are only about 500 general admission tickets left. Get yours NOW!

 

7) Sample Sweden

A 10,000 square foot pavilion that focuses on all things Sweden: 28 Swedish brews, 2 Award Winning Swedish Chefs and more. Sample Sweden happens all weekend long and is in partnership with The Swedish Canadian Chamber of Commerce, Ikea Canada, Volvo Cars of Canada, and Bier Markt – where you can get a taste of Sample Sweden in GTA location from July 11 to 24.

Here’s a taste of House of Pain live:

See you on July 22 at Bandshell Park, Exhibition Place where we’ll all get up, get up, and get down.